CHAPTER
ONE
1.0
Introduction
1.1
Background to the Study
Photographs at glance trap the
readers. If a photo is interesting enough, the reader will stop to it and read
the caption and if the interest stays there the title of the article is read
next. If the beginning of the article is catching enough the reader will read
all of it. In conclusion only few of readers read an article but almost all the
photos get noticed. Photos are of primary importance when selling magazine. The
photos are actually magazine marketing.
Print media are over the years compete
and struggling to survive. One basic tactic newspapers and magazines have often
used to put message across. Photographs are used extensively by newspapers and
magazines to convey information and advertise products and services. Practical
application of photography is found in nearly every human endeavor from
astronomy to medical diagnosis to industrial quality control. Photography
extends human vision into the realm of objects that are invisible because they
are too small or too distant, or events that occur too rapidly for the naked
eye to detect. A camera can be used in locations too dangerous for humans.
Photographs can also be objects of art that explore the human condition and
provide aesthetic pleasure. For millions of people, photography is a satisfying
hobby or a rewarding career.
The public wants to spend more time
with pictures than text, and the immediacy and availability of photography
makes that possible. Consumers want a photo with every story they read, but
that it can cause strong emotions since a photograph can tell an entire story.
Photojournalism
Photo journalism is a particular form
of journalism (the collecting, editing, and presenting of news material for
publication) that creates images in order to tell a news story. It is now
usually understood to refer only to still images, but in some cases the term
also refers to video used in broadcast journalism. Photojournalism is
distinguished from other close branches of photography (e.g., documentary
photography, social documentary photography, street photography or celebrity
photography) by complying with a rigid ethical framework which demands that the
work is both honest and impartial whilst telling the story in strictly
journalistic terms. Photojournalists create pictures that contribute to the
news media.
•
Timeliness
— The images have meaning in the context of a recently published record of
events.
• Objectivity — The situation implied by the images is a fair and
accurate representation of the events they depict in both content and tone.
•
Narrative
— The images combine with other news elements to make facts relatable to the viewer
or reader on a cultural level.
Like a writer, a photojournalist is a
reporter but he or she must often make decisions instantly and carry
photographic equipment, often while exposed to significant obstacles (e.g.,
physical danger, weather, crowds).
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